Location:
San Francisco, NYC, London

Biography:
Barbara is Global CEO of Hotwire and former founder & CEO of Eastwick – acquired by Hotwire in 2016. She has more than 25 years’ experience working with brands to tell their stories, accelerate growth and build value in the Silicon Valley and beyond.

Topics of expertise:
Why every company is a tech company, scaling company growth through comms, why mid-size is the right size for agencies, bridging international and silicon valley enterprises.

Contact:
veronica.herico@hotwireglobal.com