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Women in PR Events

How I… Won The Pitch

17th November 2023
11:00 am - 12:00 pm
Online

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How I won THE pitch’ with Kat McGettigan, founder of the agency-growth consultancy Fine Lines.

During the session, Kat will share her pitch-winning experiences, pulling on learnings and insights from almost two decades of pitching on behalf of some of the most award-winning agencies in London, Hong Kong, New York, and London.

This includes winning pitches for M&C Saatchi PR as the agency’s first UK Head of Consumer and as UK Head of Consumer for Grayling when she led major pitch wins from Visa and the Stars Group and the Huawei global PR & social account from Hong Kong. Kat’s final role at Grayling was as Global Head of Growth, working with international teams to ensure best-in-class new business and growth strategies. In 2021, Kat left the day-to-day running of consumer agencies to set up Fine Lines to help agencies accelerate and improve their track record on new business and growth.

The 45-minute fireside chat will be hosted by WiPR Committee member Charlie Mulock, with plenty of time for questions from the audience.

The ‘How I…’ series of fireside chats and panel events features conversations with women who have achieved great things in our industry.

The event is free to all Women in PR Members.


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